The ultimate defense to protect Disney Star Wars gets destroyed.
The Lucasfilm excuse for producing poorly written or conceived Star Wars films is that they are intended for kids.
However the original Star Wars films' were not really kid movies and their box office success actually rested on a broader, and mostly male, audience that went and rewatched the movie multiple times. The films appealed to a wide age group, again centring mostly on males, with the younger ones buying the merchandise.
Today, with the relaunching of the franchise, Lucasfilm seems to have disregarded its core fan base, to produce lame films that are not rewatchable, with unlikeable characters, where children do not want to play with the toys of these characters.
What the people at Lucasfilm are doing is playing politics with the Star Wars franchise - to try and make it acceptable for social justice warrior types. Good story telling and character development was thrown overboard in such efforts, and it is costing them many millions of dollars. They will be lucky if the new Star Wars Episode IX makes enough money to pay for its production and marketing costs.
[Posted at the SpookyWeather blog, January 27th, 2019.]
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